Being Genuine

This morning, this magazine arrived, and was happy to find an interview with Gary Vaynerchuk. Gary makes an excellent point in Affiliate Summit Magazine, Feed Front. It’s about being Genuine. He calls it being a RAT (real, authentic, and transparent). Now, I wouldn’t be big on this if I wasn’t caught up with all the spamming/real internet marketing occuring on Viddler. Check out Viddler Tag: Marketing, to see how big this has become on Viddler. It’s ugly. Cash gifting, lead generation, real estate marketing all seem to fit into this. Some of this has been brought on from TubeMogul, an amazing tool for podcasters to distribute high quality shows everywhere, but also a lead generators tricks of the trade.

At Viddler, we are a little conflicted with exactly what rules to put in place to prevent this and keep Viddler itself a “RAT”. Real Authentic Transparent.

Here is my metoday rant on this topic:

Would love to hear your thoughts on this topic!

And now for a genuine video from @clintus: